News

New partnership builds on exciting new era for National Lottery game, Lotto, after ‘Will you be next?’ campaign launch earlier this month

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1 February 2024 marks the start of the Fourth National Lottery Licence and the handover to Allwyn as the operator of The National Lottery

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Allwyn launch its opening campaign, Will you be next?

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Allwyn is delighted to announce that it will be increasing the size of its retail sales team by 50%

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Lord Sebastian Coe and Simon Burke to join the Board as Sir Keith Mills steps down

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Allwyn UK announce Steve Parkinson as its new Brand and Marketing Director

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Allwyn announce appointment of Mark Hughes as new Chief Security Officer to lead all areas of security for The National Lottery

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Allwyn is urging the small proportion of independent retailers who haven’t yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to complete the simple process as soon as possible

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Allwyn urge any independent retailers who have not yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to do so as soon as possible

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Allwyn UK, the incoming operator of The National Lottery, announce the appointment of Heart & Science as its preferred media partner for the Fourth National Lottery Licence

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New Executive will lead the delivery of the Fourth National Lottery Licence

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Allwyn, incoming operator of The National Lottery, confirmed that its new online retailer portal has gone live.

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Allwyn, incoming licensee for the Fourth National Lottery Licence, set out some next steps for National Lottery retailers.

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Allwyn announce the appointment of Leo Burnett and VCCP as joint creative advertising agencies for The National Lottery.

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Andria will lead Allwyn as it prepares to become the operator of The National Lottery in February 2024.

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Vodafone and Allwyn UK have finalised an agreement to upgrade the technology underpinning the new UK National Lottery licence launching in February 2024.

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Allwyn confirms that Robert Chvátal, currently Allwyn Group CEO has been appointed to the role of Interim CEO of Allwyn UK.

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Sharon Doherty and Victoria McKenzie-Gould lend strong digital transformation and consumer backgrounds to Allwyn team tasked with revamping The National Lottery.

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Allwyn has been officially awarded the Fourth Licence to operate the National Lottery for a decade starting February 2024.

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Allwyn Entertainment announces withdrawal by Camelot Entities of legal challenge to Allwyn’s selection as Preferred Applicant for UK National Lottery Licence.

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Today’s ruling is good news for The National Lottery; it enables the Gambling Commission to move forward to award Allwyn the Fourth National Lottery Licence.

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The National Lottery is a national treasure and we are honoured to have been chosen as its future custodian. With the Gambling Commission having put its trust in us, we can start to enact our plans to put the National Lottery back at the heart of our country.

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Allwyn welcomes today’s statement from the Gambling Commission declaring the company has been selected as the Preferred Applicant of the Fourth National Lottery Licence.

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We welcome today’s statement by the Gambling Commission that we have been selected as the Preferred Applicant for the Fourth National Lottery Licence. Our proposal was judged to be the best way of growing returns to good causes by revitalising The National Lottery in a safe and sustainable way.

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Allwyn sets out next steps for retailers ahead of National Lottery changeover

Allwyn, incoming licensee for the Fourth National Lottery Licence, set out some next steps for National Lottery retailers.

Allwyn UK appoints Andria Vidler as UK CEO, leading the incoming operator of The National Lottery

Andria will lead Allwyn as it prepares to become the operator of The National Lottery in February 2024.

Allwyn appoints Leo Burnett and VCCP to lead advertising for The National Lottery from 2024

Allwyn announce the appointment of Leo Burnett and VCCP as joint creative advertising agencies for The National Lottery.

Vodafone and Allwyn partner on digital upgrade for next National Lottery Licence

Vodafone and Allwyn UK have finalised an agreement to upgrade the technology underpinning the new UK National Lottery licence launching in February 2024.

Allwyn UK confirms appointment of Robert Chvátal as Interim CEO

Allwyn confirms that Robert Chvátal, currently Allwyn Group CEO has been appointed to the role of Interim CEO of Allwyn UK.

Allwyn confirms appointment of independent non-executive directors to support transition to Fourth Licence

Sharon Doherty and Victoria McKenzie-Gould lend strong digital transformation and consumer backgrounds to Allwyn team tasked with revamping The National Lottery.

Allwyn to operate UK National Lottery from February 2024

Allwyn has been officially awarded the Fourth Licence to operate the National Lottery for a decade starting February 2024.

Allwyn statement regarding fourth National Lottery licence

It has been officially confirmed that the suspension that prevented the Gambling Commission from formally awarding the fourth National Lottery licence to Allwyn Entertainment Ltd has been lifted.

Allwyn welcomes Camelot decision to withdraw their appeal

Allwyn Entertainment announces withdrawal by Camelot Entities of legal challenge to Allwyn’s selection as Preferred Applicant for UK National Lottery Licence.

Good news for The National Lottery

Today’s ruling is good news for The National Lottery; it enables the Gambling Commission to move forward to award Allwyn the Fourth National Lottery Licence.

A fresh start for the National Lottery

The National Lottery is a national treasure and we are honoured to have been chosen as its future custodian. With the Gambling Commission having put its trust in us, we can start to enact our plans to put the National Lottery back at the heart of our country.

Allwyn named Preferred Applicant for Fourth National Lottery Licence

We welcome today’s statement by the Gambling Commission that we have been selected as the Preferred Applicant for the Fourth National Lottery Licence. Our proposal was judged to be the best way of growing returns to good causes by revitalising The National Lottery in a safe and sustainable way.

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