News

Unmissable UK-wide search will recognise and reward National Lottery retailers for the important role they play on the high street and in their communities

Read more

Over 100 Paralympic and Olympic athletes are heading to a community project near you supported by The National Lottery

Read more

Team GB and ParalympicsGB stars are given the chance to follow their passions and develop projects in their communities

Read more

Independent Retailers Can Now Sell Scratchcards Online Via The Snappy Shopper Home Delivery Platform In A First For The National Lottery

Read more

Allwyn has launched its summer-long ‘Paris 2024’ campaign which celebrates the unique and authentic role that The National Lottery plays in the journeys of Team GB and ParalympicsGB athletes to the 2024 Games

Read more

Allwyn, operator of The National Lottery, has debuted ‘Paris 2024’ with its creative partner, Leo Burnett UK, in collaboration with media agency, Hearts & Science

Read more

Allwyn is launching a specially branded Team GB and ParalympicsGB scratchcard which underlines the unique role National Lottery players have in supporting athletes at Paris 2024 Olympic and Paralympic Games

Read more

Allwyn is announcing the launch of Operation Guardian – an expanded mystery shopper and knowledge check programme which increases the levels of support for retailers and enables them to sell National Lottery products even more safely.

Read more

National Lottery operator, Allwyn, has announced the appointment of Adrian Joseph OBE as Independent Non-Executive Director, effective 1 June 2024.

Read more

Allwyn, operator of The National Lottery, is launching an overarching ‘Best Gift Ever’ campaign to encourage people to consider going in to stores to buy a physical National Lottery draw ticket or Scratchcard as the perfect present.

Read more

Brand new National Lottery permanent point of sale (PPOS) has started hitting the walls, floors and counter tops of a small number of National Lottery retailers, as Allwyn begins testing the rollout of the specially designed kit.

Read more

The National Lottery team up with Channel 4 to allow peek behind the scenes as stars approach the Paris 2024 Olympic & Paralympic Games

Read more

Allwyn, operator of The National Lottery, is launching a brand new campaign for its Set For Life game

Read more

Allwyn is delighted to announce that over 7,000 of its independent retail partners are now using its new Retail Training Centre – an innovative, digitally-led retailer training platform – with more stores signing up every day.

Read more

The National Lottery to help athletes pursue their passion for good causes - whether it is the environment or inspiring the next generation

Read more

The former National Lottery-funded athlete visited the National Lottery operator seeking to inspire staff to join the global Wings For Life race which raises money to fund research into finding a cure for spinal cord injury.

Read more

New partnership builds on exciting new era for National Lottery game, Lotto, after ‘Will you be next?’ campaign launch earlier this month

Read more

1 February 2024 marks the start of the Fourth National Lottery Licence and the handover to Allwyn as the operator of The National Lottery

Read more

Allwyn launch its opening campaign, Will you be next?

Read more

Allwyn is delighted to announce that it will be increasing the size of its retail sales team by 50%

Read more

Lord Sebastian Coe and Simon Burke to join the Board as Sir Keith Mills steps down

Read more

Allwyn UK announce Steve Parkinson as its new Brand and Marketing Director

Read more

Allwyn announce appointment of Mark Hughes as new Chief Security Officer to lead all areas of security for The National Lottery

Read more

Allwyn is urging the small proportion of independent retailers who haven’t yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to complete the simple process as soon as possible

Read more

Allwyn urge any independent retailers who have not yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to do so as soon as possible

Read more

Allwyn UK, the incoming operator of The National Lottery, announce the appointment of Heart & Science as its preferred media partner for the Fourth National Lottery Licence

Read more

New Executive will lead the delivery of the Fourth National Lottery Licence

Read more

Allwyn, incoming operator of The National Lottery, confirmed that its new online retailer portal has gone live.

Read more

Allwyn, incoming licensee for the Fourth National Lottery Licence, set out some next steps for National Lottery retailers.

Read more

Allwyn announce the appointment of Leo Burnett and VCCP as joint creative advertising agencies for The National Lottery.

Read more

Andria will lead Allwyn as it prepares to become the operator of The National Lottery in February 2024.

Read more

Vodafone and Allwyn UK have finalised an agreement to upgrade the technology underpinning the new UK National Lottery licence launching in February 2024.

Read more

Allwyn confirms that Robert Chvátal, currently Allwyn Group CEO has been appointed to the role of Interim CEO of Allwyn UK.

Read more

Sharon Doherty and Victoria McKenzie-Gould lend strong digital transformation and consumer backgrounds to Allwyn team tasked with revamping The National Lottery.

Read more

Allwyn has been officially awarded the Fourth Licence to operate the National Lottery for a decade starting February 2024.

Read more

Allwyn Entertainment announces withdrawal by Camelot Entities of legal challenge to Allwyn’s selection as Preferred Applicant for UK National Lottery Licence.

Read more

Today’s ruling is good news for The National Lottery; it enables the Gambling Commission to move forward to award Allwyn the Fourth National Lottery Licence.

Read more

The National Lottery is a national treasure and we are honoured to have been chosen as its future custodian. With the Gambling Commission having put its trust in us, we can start to enact our plans to put the National Lottery back at the heart of our country.

Read more

Allwyn welcomes today’s statement from the Gambling Commission declaring the company has been selected as the Preferred Applicant of the Fourth National Lottery Licence.

Read more

We welcome today’s statement by the Gambling Commission that we have been selected as the Preferred Applicant for the Fourth National Lottery Licence. Our proposal was judged to be the best way of growing returns to good causes by revitalising The National Lottery in a safe and sustainable way.

Read more

Britain’s top track and field hopefuls to reveal what it takes to become an Olympian or Paralympian

The National Lottery team up with Channel 4 to allow peek behind the scenes as stars approach the Paris 2024 Olympic & Paralympic Games

ChangeMakers | Olympic and Paralympic athletes prepare to make a difference in communities post-Paris 2024

The National Lottery to help athletes pursue their passion for good causes - whether it is the environment or inspiring the next generation

Allwyn finds winning formula with new digitally-led National Lottery retailer training as users top 7,000

Allwyn is delighted to announce that over 7,000 of its independent retail partners are now using its new Retail Training Centre – an innovative, digitally-led retailer training platform – with more stores signing up every day.

Running for those who can’t: Olympic medallist Colin Jackson visits National Lottery operator Allwyn UK’s Watford HQ to champion finding a cure for spinal cord injury

The former National Lottery-funded athlete visited the National Lottery operator seeking to inspire staff to join the global Wings For Life race which raises money to fund research into finding a cure for spinal cord injury.

Lotto at the Heart of Saturday Night Entertainment with Ant & Dec Saturday Night Takeaway Sponsorship

New partnership builds on exciting new era for National Lottery game, Lotto, after ‘Will you be next?’ campaign launch earlier this month

The National Lottery changes operator for first time in 30 Years

1 February 2024 marks the start of the Fourth National Lottery Licence and the handover to Allwyn as the operator of The National Lottery

Will you be next? Allwyn launches new, unmissable Lotto campaign through VCCP and Hearts & Science

Allwyn launch its opening campaign, Will you be next?

New National Lottery operator Allwyn kicks off day one with big sales team expansion and attention-grabbing new Lotto advertising

Allwyn is delighted to announce that it will be increasing the size of its retail sales team by 50%

Allwyn Non-Executive Director changes

Lord Sebastian Coe and Simon Burke to join the Board as Sir Keith Mills steps down

Steve Parkinson joins The National Lottery as Brand and Marketing Director

Allwyn UK announce Steve Parkinson as its new Brand and Marketing Director

Allwyn appoints Mark Hughes as Chief Security Officer

Allwyn announce appointment of Mark Hughes as new Chief Security Officer to lead all areas of security for The National Lottery

Only two weeks left until 18 December deadline for Retailers to transfer their National Lottery Retailer Agreement

Allwyn is urging the small proportion of independent retailers who haven’t yet completed their Transfer of Retailer Agreement (TRA) from Camelot to Allwyn to complete the simple process as soon as possible

Allwyn Entertainment News

Get the latest entertainment news here.

View news

Media enquiries

If you're a journalist with a media enquiry, please call the Allwyn Press Office on +44 (0) 20 7632 5711 (for urgent out-of-hours enquiries too)